About us

India runs on WhatsApp.
Selling on it should be easier.

We built CatalogTree for the home baker who sends price lists on WhatsApp, the kirana that shares photos on Instagram, and the boutique that takes orders in DMs.

Our story

The problem we kept seeing everywhere.

Millions of sellers across India run their business through WhatsApp. They take orders in DMs, share product photos in status updates, and manage payments through UPI screenshots.

Existing tools — Shopify, WooCommerce, Wix — are built for a very different world. They're complex, expensive, take transaction cuts, and assume you already know how to run a website.

We asked: what if getting a product catalog online was as simple as filling out your Instagram bio? CatalogTree is that answer.

5 min
from signup to live catalog
₹0
transaction fees, forever
19
templates across every niche
100%
of your sales go to you
What we stand for

Our values

🤝
Seller-first
Every decision starts with one question: does this make life easier for a seller? Not us. Not investors. The seller.
💸
No fee extraction
We charge a flat subscription. Your money goes from your customer to your bank account — we never touch it.
⚡
Radical simplicity
Five minutes from signup to live catalog. No tutorials, no onboarding calls, no 14-step setup wizard.
🇮🇳
Built for India
INR, WhatsApp, Razorpay, kirana stores, tiffin services, home bakers — we design for how India actually sells.
Mission

"Give every Indian seller — from a kirana to a home baker to a boutique — the online storefront they deserve, without the complexity they don't."

Start building free →Explore features
General enquiries
hello@catalogtree.co
Support
support@catalogtree.co
Billing
billing@catalogtree.co